Building a National Lending Ecosystem
"How Novostack built the comprehensive technology platform that powers Ruloans' nationwide loan distribution network."
Powering
Fintech Infrastructure
Ruloans Distribution Services Pvt Ltd is one of India’s leading loan distribution platforms, connecting borrowers, lenders, and financial partners through a nationwide ecosystem.
Complex
Infrastructures
Managing Massive Networks
Difficulties in managing lead assignments, agent productivity, and cross-bank communications across thousands of DSAs.
Manual Workflows
Reliance on manual document collection and tracking created delays and increased operational overhead.
Multi-Bank Complexity
Integrating with 200+ lenders with varying APIs, submission formats, and approval cycles.
Transparency & Payouts
Need for real-time tracking of loan status, disbursements, and complex commission calculations.
The Solution
Lending CRM Platform
A custom-built CRM managing the entire lifecycle: lead capture, profiling, tracking, and multi-stage funnel management.
Partner (RuConnect) App
Digital onboarding and management for DSAs, allowing agents to submit cases and track commissions in real-time.
Automation Engine
Claims reconciliation and payout automation matching vendor claims with bank files automatically.
Built for
Future Growth
Nucleus
Operational Efficiency
Automated application handling and faster bank submission cycles.
Partner Growth
Self-serve onboarding for thousands of new DSA partners monthly.
Transparency
End-to-end visibility into fee reconciliation and payout tracking.
Ready for
Excellence?
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